.Google.com's Martin Splitt answered an inquiry in the search engine optimization Office Hrs podcast regarding whether replicating YouTube online video information right into text message on a website would be viewed as reproduce content as well as possess a bad influence on the web page positions.Although duplicate content is not an unfavorable ranking aspect, information posted on a much more authoritative site may create the web content on the a lot less reliable website to become outranked. It is actually an authentic concern to ask due to the fact that information on an authoritative will outrank the very same web content on a much less authoritative one.Some in the hunt area pertain to one part of information laying hold of the ranks of yet another as 'cannibalization' of the page's ranking possibility. This is the issue of the individual asking the inquiry.Google.com's Martin Splitt reported the submitted question:." If I generate a YouTube video recording and afterwards take that precise content or even web content and spot it on a web page, could Google banner that website or website for reproduce material?".Different Information Media Are Actually Dealt With As Different.Martin Splitt addressed that the 2 forms of content are actually various and will certainly not be actually managed as the same material, hence posting text content removed from a video is going to certainly not be thought about duplicate information.This is his solution:." No, one is a video clip and also the other one is actually text web content, and also would be special web content!".Printing Drew Out Text Coming From Video.Martin praised the idea of drawing out message information coming from a video and also republishing it as text message, keeping in mind that some folks choose to consume web content in message type as opposed to enjoying a video clip. Turning around the flow of material from content to sound or even video recording is actually probably not a bad suggestion likewise because some folks have trouble checking out text information and also may like paying attention to it from a video or even a podcast format.Martin commented on publishing online video information in a textual version:." It's likewise not a bad suggestion, some consumers (like me) could prefer a content model and others could not have the ability to make use of a video recording model of the information in the first place due to bandwidth or even aesthetic restraints.".Takeaways.The concept responsible for the concern is actually repurposing content as well as it is actually a good idea. Search is more than Google, it is actually also YouTube and everywhere individuals receive their audio content, like Spotify. The simple fact that there is no cannibalization of the content between tools creates repurposing a viable strategy to prolonging your material scope.Listen to the podcast at the 8:20 moment mark:.Included Picture by Shutterstock/Roman Samborskyi.